Creative portrait

Creative studio
for founders

I partner with brands to craft bold digital designs
that captivate audiences and drive real results.

Selected clients
kanba amara goldline CodeLab treva.
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im_Theo™

Trusted by industry leaders

Building brands that shine through thoughtful design, seamless UI/UX, and impactful web and mobile experiences.

Thoughtful design that moves the needle

Theo create thoughtful digital experiences, build strong brand identities, and uncover opportunities that drive real results.

Mr. Robert CEO at Lead News
Fact 01
80%

Average increase in conversions across our client projects

A streamlined process, executed with methodical care.

I transform ordinary brands into standout experiences that embody quality, ambition, and excellence.

Learn about our process
Timeline Website & branding for Robert
Discovery
Concept
Execution
1 Week 2 Weeks 3 Weeks
Fact 02
$ 12k

Raised by the brands I’ve partnered with

2024—2026

Projects

Discover the effort and creativity that drive the results i achieve.

Real coffe — case study

Real coffe

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Services

My services are built to help founders grow smarter, move faster, and build with clarity.

See pricing

Full Stack Dev

Apps Websites Design system Wireframing Dashboards Prototyping

Mobile App Dev

Mobile App Dev Tone of voice guidelines Information architecture UX writing Microcopy

Brand Identity

Logo design Typography & color systems Brand guidelines Art Direction Motion Identity

Product Design

Framer & Webflow builds Migration SEO CMS Integration E-commerce setup

Flexible Plans

Tailored plans built to grow with you — whether you're a startup shaping your brand or an established business scaling your digital presence.

Monthly retainer

Flexible billing and clear deliverables—perfect for fast-moving brands that need consistent, high-quality design on tap.

What's included:

  • Up to 2 active requests at a time
  • Delivery within ~48 hours per request
  • Pause or cancel anytime
  • Dedicated senior designer on every project
$200 Billed monthly
Get started

One off project

Clear scope, set timeline—ideal for one-off projects that need sharp execution without the long-term commitment.

What's included:

  • Fixed scope, flat price
  • Clear timeline and milestones
  • Custom one-off design requests
  • Great for launches, pitches, or rebrands
Starts at $ Dm for price
Book a call

Clients

Real words from the people i've partnered with
honest feedback, lasting impact.

Client portrait
amara
The closest thing to having an in-house design team without actually hiring one

From strategy to execution, they integrated seamlessly into our workflow and brought clarity to every step of the process.

Alex Morgan CEO at IDEO

FAQ

Get quick answers about working with me and my approach to digital solutions.

Ask a question
What's included in a monthly retainer? 01

A monthly retainer includes ongoing design and development support, priority access to a private communication channel, a prioritized work queue, and revisions on every project.

How many revisions can I request/make? 02

For monthly retainers, revisions and iterations are included on every project. For one-off projects, we agree on a revision scope upfront based on the project complexity.

What's the typical turnaround time? 03

Retainer clients benefit from quick turnaround times due to the prioritized work queue. One-off projects follow a timeline agreed at kickoff.

How do I get started? 04

Reach out via the contact form or email. We'll schedule a call to discuss your needs, then I'll send a proposal. Once you're ready, we'll kick off with a discovery session.

Do you work with international clients? 05

Yes. I work with founders and teams globally. We coordinate across time zones and use async communication to keep projects moving smoothly.

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Process

Let's dive into the process. From first idea to final launch, every step is clear and intentional.

Discovery

01

Stakeholder interviews & briefing

I kick things off by talking with key stakeholders to understand the business, the product, and what success looks like. We gather context, listen to pain points, and align on expectations and outcomes.

3-5 Days

User & market research

From audience behaviors to competitive landscapes, we dig deep. This can include user interviews, heuristic reviews, and trend analysis to uncover insights that will inform both the design and strategy moving forward.

1 Week

Defining the challenge

With everything on the table, I define a clear problem statement, map out user journeys, and outline key objectives. This becomes the north star for everything that follows.

2 Days

Concept

02

Creative & strategic exploration

I explore different directions, from brand tone to UX flows. This is where rough sketches meet strategic thinking. We push ideas, test assumptions, and explore what the product could become.

2 Days

Concept refinement

Based on feedback and collaboration, I narrow things down. Ideas evolve into stronger, more focused concepts—whether it's a design direction, a brand identity, or a content system.

3-5 Days

Direction alignment

Before building anything, I make sure everyone's aligned. We present key concepts, rationale, and early prototypes to ensure the direction feels right—visually, strategically, and functionally.

2 Days

Execution

03

Design systems & UI development

I craft the visuals and interactions—pixel by pixel. From typography to motion, every element is considered and consistent, rooted in a scalable system that supports growth.

2 Weeks

Collaboration with developers

Design and dev go hand in hand. I work closely with developers to translate design into clean, responsive code. This ensures the experience looks and performs exactly as intended.

3 Weeks

Iterative testing & QA

Before anything goes live, we test it on different devices, in different scenarios, and with real users if needed. I fix bugs, refine flows, and make sure everything works as it should.

1 Week

Launch

04

Final prep & handoff

Everything's reviewed, double-checked, and handed off cleanly. From assets to guidelines, we make sure the team has everything they need to take things forward with confidence.

3 Days

Post-launch optimisation

I support the rollout whether it's a quiet launch or a big reveal. We help coordinate the details, monitor performance, and make sure the experience is seamless from day one.

—

Rollout & support

I support the rollout whether it's a quiet launch or a big reveal. We help coordinate the details, monitor performance, and make sure the experience is seamless from day one.

—

Stats & Facts

Proof in numbers. Because good design should perform.

10+

Years of experience

Years of success and dedication to creating impactful, measurable solutions.

50+

Happy customers

Brands and founders who trust the work and keep coming back for more.

90+

Completed projects

A proven track record of diverse design solutions across industries, from startups to established brands.

14+

Awards & honors

Recognized for excellence with features in Wired, Fast Company, Design Milk, and more.

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im_Theo™

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Let's get
creative.

theophilusaidoo821@gmail.com (+971) 52 744 6178

United Arab Emirates — Dubai

Make it happen